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Brand Manager - Iraq

Job Title: Brand Manager - Iraq
Contract Type: Permanent
Location: Baghdad, Iraq
Industry: Sales & Marketing
Salary: TBD
Reference: JN -032019-230818
Contact Name: Lakshana Natesh
Contact Email: lnatesh@argyllscott.com
Job Published: March 21, 2019 05:08

Job description

  • Shape and communicate the company's vision and mission
  • Translate brand elements into plans and go-to-market strategies
  • Establish performance specifications, cost and price parameters, market applications and sales estimates
  • Measure and report performance of all marketing campaigns, and assess ROI and KPIs
  • Monitor market trends, research consumer markets and competitors' activities
  • Oversee new and ongoing marketing and advertising activities
  • Monitor product distribution and consumer reactions
  • Align the company around the brand's direction, choices and tactics
  • Analyze brand positioning and consumer insights

JOB QUALIFICATIONS

  • 6-7 years' of experience in a brand management position ideally with a blue chip multinational FMCG company
  • Must be based in Baghdad - Iraq or willing to move to Baghdad
  • Fluency in English is a must. Fluency in Arabic is definitely an advantage
  • Excellent understanding of the full marketing mix and the local market trends
  • Strong analytical skills partnered with a creative mind
  • Data-driven thinking and an affinity for numbers
  • Outstanding communication skills
  • Degree in marketing or a related field