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CRM Manager

Job Title: CRM Manager
Contract Type: Permanent
Location: Singapore River, Singapore
Industry:
Salary: Negotiable
Start Date: ASAP
Reference: JN -022019-229784
Contact Name: Hafsah Hamzah
Contact Email: Hhamzah@argyllscott.sg
Job Published: March 12, 2019 03:54

Job Description

As CRM Manager, you will support CRM deliverables for marketing campaigns, reporting of campaign performance from the CRM perspective.

- Engage with local marketers to understand key campaign performance drivers

- Work with various stakeholders to build best in class automation across all stages of a customer lifecycle

- Research feasibility and implementation of new marketing channels

- Develop best set of KPIs and dashboard to measure program performance and derive actionable
insights to fine-tune strategies and planning

- Executing and setting up research (qualitative/quantitative) to drive an understanding of
consumer behaviour

EA Registration Number: R1660518
Argyll Scott Singapore Pte Ltd. EA Licence Number: 16S8105