Digital Data Analyst
Looking for Digital Analyst with extensive hands-on experience in data science, AI, machine learning, and digital marketing for financial institute. He or she will assist in coordinating digital marketing implementation activities with local business units across Asia, as well as liaise with our external technology vendors.
Main responsibility is to ensure successful and sustained digital marketing implementation and achieve local business unit's digital marketing objectives, targets, and requirements, through advanced technology implementation that leverages AI and machine learning. He or she will also work in integrating AI and machine learning into digital marketing efforts. Connecting the dots between data analytics and digital marketing objectives to optimise marketing spending. Consolidate data from numerous online advertising platforms, analyse various metrics, and convert them into insights, strategies and action plans. Provide insights to accelerate the growth of our customer acquisition.
- Minimum 3 to 5 years' relevant working experience with solid background of machine learning and mathematical and coding skill in python or similar.
- Must have advanced knowledge of data analytics, digital marketing technologies, tools, and platforms.
- Excellent skills in digital marketing attribution modelling, campaign tracking, analytics, analysis, and optimization is added advantage.
- Knowledge and experience in AI and large-scale model deployment in production is a plus.
If you are interested in exploring this role further, please send your resume to Shubashini Mathyalingam at email@example.com or call directly on +603 2174 9010 for a confidential discussion.
Argyll Scott Asia is acting as an Employment Agency in relation to this vacancy.