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Head of Marketing (Beauty & Skincare)

  • Location: Bangkok
  • Salary: Negotiable per month
  • Job Type:Permanent

Posted 7 months ago

Our client is one of the international beauty and skincare retailers. They are actively looking for Head of Marketing to support the business.

Key Accountabilities / Responsibilities

· Implement and develop local marketing strategy (360) in products, PR, CRM, Digital, and marketing retail to achieve higher sales and ranking.

· Create and manage marketing campaigns, including email marketing, social media marketing, influencer partnerships, and advertising

· Analyze customer data to develop and conduct marketing strategy.

  • Collaborate with HQ brand team, retailer and contractor on developing new distribution channels such as material sourcing, design development, planogram development and execution for the brand.

· Develop and implement marketing plans and strategies to increase brand awareness, product sales, and customer loyalty.

· Conduct market research and analyze customer insights to inform marketing strategies and identify opportunities for growth.

· Planning and executing all trade & consumer activities to be in line with Marketing plan and brand targets.

· Implement PR & KOL strategy and propose local PR partnership to build brand image in Thailand market.

  • Work closely with Merchandising Team to ensure good implementation of all VM guidelines in store, as well as on animation spaces.

· Plan and manage budgets and P&L.

Desired Skills & Experience

  • Bachelor's Degree in business/marketing
  • At least 8 years' experience in marketing field
  • Experience working in Beauty, Skincare or FMCG
  • Excellent in spoken and written in Thai and English
  • Expat who located in Thailand at the moment is welcome.

What's an offer:

· Salary: 200K-250K

If you are interested in exploring this role further, please send your resume to Munlika Jaiwattanasawat at or call directly on +66 02 107 2596 for a confidential discussion.

Argyll Scott Asia is acting as an Employment Agency in relation to this vacancy.