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Marketing Communications Lead - Loyalty, Consumer Data

  • Location: Bangkok
  • Salary: Negotiable per annum
  • Job Type:Contract

Posted almost 2 years ago

Argyll Scott is working with a global brand looking for a proactive, data driven marketer with strong communication and project co-ordination skills to drive 1:1 communication with consumers for Loyalty Marketing. This role will report directly to the Manager, Loyalty and Consumer Data. The role will also include supporting broader team initiatives in Digital & Ecommerce Marketing by identify gaps and opportunities for branding and user experience consistencies across our digital channels.

Job Scope:

  • Operate the outbound communication and strategic support
  • Strategic plans for all channels; SMS, chat, paid media, etc.
  • Cooperate with local marketing and regional team to arrange the content timeline
  • Co-ordinate internal and external SME and martech suppliers for support
  • A/B test concepts and optimize templates for each touchpoint
  • Be the key relationship contact with external martech providers
  • Provide an analysis of the success measures to regional and country teams on a monthly basis

Qualifications:

  • 5y+ of experience in digital marketing and customer loyalty or business development functions
  • Passionate - about the consumer and in delivering simply outstanding experiences.
  • Commercially minded - with strong analytical skills that form the basis of your insights and recommendations.
  • Fluent in English (oral & written)
  • Energetic, fast learner, attention to detail, communicate effectively

For more information, please apply or email schukhom@argyllscott.co.th

Argyll Scott Asia is acting as an Employment Agency in relation to this vacancy.