A global premium fashion brand is currently looking for an experienced and motivated Marketing Manager to join their Hong Kong operation. You will be responsible to oversee the advertising/Promotion & PR functions for the Hong Kong and Macau markets.
Key Responsibilities:
- Develop a marketing communications plan including strategy, goals and budget
- Plan and implement CRM initiatives to achieve strategic goals, especially on retention and VIP nurturing
- Develop media relations strategy, seeking high-level placements in print, broadcast and online media
- Leverage existing media relationships and cultivate new contacts within business and industry media
- Demonstrate leadership in nurturing and grooming junior executive with detail planning and mentorship guidance
Key Requirements:
- Bachelor Degree holder in Marketing communications / Business management or other related discipline
- Minimum of 7 years' experience in Marketing, Communications or Public Relations, preferably in fashion retail industry
- Excellent people management and problem-solving skills
- Proficient PC skills in Microsoft Excel, Word, Chinese Word processing and PowerPoint
- Excellent command of written and spoken English and Chinese
If you are interested in exploring this role further, please send your resume to Lok Chen at lchen@argyllscott.com.hk
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