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Marketing Manager (NPD)

  • Location: Thailand
  • Salary: THB90 - THB120 per month per month
  • Job Type:Permanent

Posted 29 days ago

  • Sector: Sales & Marketing
  • Contact: Pim Kultherawathana
  • Expiry Date: 22 May 2022
  • Job Ref: JN -042022-469847

Main Responsibilities :

  • Capture food market and strengthen brand by creating products, promotions and services that meet our customer demands.
  • Develop marketing plan to promote NPD, promotion and branding campaigns according to timeline
  • Present marketing and promotion plan as well as to provide them with appropriate tools and materials.
  • Work with creative agency to develop campaigns and marketing calendar to be implemented across multiple platforms, including TVC, OOH, Digital, PR, in-store POP, branding signage and activations with effective media plan.
  • Manage budgets and allocate resources among campaigns.

Qualifications :

  • At least 5 years of experience in Branding / Promotion / Digital / Local Store Marketing in Casual Dining Restaurants (CSR), QuickService Restaurants (QSR), FMCG, or any related industries in marketing field.
  • A minimum of master degree in Marketing, MBA or Management-related field.
  • Proficiency in Thai and English.
  • Experience in data analysis and market research
  • A good team player with excellent interpersonal skill

Skills & Experience :

  • Experienced in Casual Dining Restaurants (CSR), Quick Service Restaurants (QSR), FMCG, or any related industries in marketing field
  • Creativity and knowledge in marketing trends and promotions
  • Result-oriented, hard-working with can-do attitude and passion to deliver the best performance
  • Strong analytical and presentation skills
  • Passion in food, love to eat and exploring new food trends / restaurants

Argyll Scott Asia is acting as an Employment Agency in relation to this vacancy.