Our client is Asia's leading clothing company. They are now looking for a Brand & Marketing Department Head to be a part of their growing team in Thailand. You will be responsible for building brand awareness , creating strategies and developing the market including tracking consumer and market insights. To succeed in this role, you will need to understand the marketing and communication of the brand.
- Be responsible for all aspects of the products, comprising of project management, marketing plan development, control & evaluation
- Analyze how the brand is positioned in the market and understand the targeted consumers
- Create and innovate new strategies to match up with the brand including the vision, mission and goal
- Be well informed with market information and other significant data to help achieve the company's target including competition
- Create brand awareness and ensure all brand strategies are underpinned by strong & in-depth consumer understanding
- Negotiate and develop brand partnerships and associations as needed
- Analyze data to define challenges and opportunities for the brand
- Bachelor's degree in any, MBA degree is a plus.
- At least 7 years' experience in retail/ clothes industry
- Highly skilled in strategic development, campaign marketing, customer engagement, market insight, competitive analysis.
- Excellent communication and interpersonal skills.
- Knowledge in social media marketing is a plus
- Fluent spoken and written English.
What's on offer :
- Great package with other benefits.
- Growth career with one of world's leading companies
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Argyll Scott Asia is acting as an Employment Agency in relation to this vacancy.